Description: BackJoy® Posture+ is an innovative alternative to help fight back pain, naturally. BackJoy’s patented design encourages optimal posture while sitting by engaging the core muscles to help people sit more comfortably and correctly. The Posture+ helps people avoid back problems and pain caused by sitting for long periods of time at home, at work, or while traveling. The BackJoy® Posture+ retails for $39.99, comes in a variety of colorful styles, and can be found at major retailers nationwide. More product information can be found on the BackJoy® website.