It's a cold morning. You stop off to get your daily Latte, set the cup-o-caffeine down in your car's factory cup-holder and off you go. Next thing you know, the person in the next lane (whom you notice is talking on their cell-phone while looking at a magazine) cuts you of. You slam on your brakes and make a hard left to avoid hitting that moron and your precious caffeine spills all over your car, scalding you in the process.

That scenerio wouldn't happen if you have had the ultimate drink-holder in your vehicle...well, that person might still have cut you off and you still might have had to swerve hard but your liquid-addiction will still be where it should be: in your cup.

The Beverage Containment System, or BCS for short, is a superbly engineered, hi-tech drink-holder that will be right at home on your private jet, your high-powered speedboat, your daily commuter, motorcycle or even your baby's stroller. The attractive F3 model that we tested is made of fully-machined 6061-T6 aluminium and aircraft anodized. It has sealed bearings with viscous fluid for motion dampening control and is suspended by stainless steel bearings that allow movement on 2 axes, thereby preventing your beverage from spilling by adjusting to the movement of your ride. The BCS will also mount on any clean surface.

We put the BCS to the test by mounting an F3 to the dash of my 4x4 and taking it off-road. Whether running over bone-jarring sections of terrain at over 40 mph or crawling slowly over large boulders, the BCS proved worthy of its name. Webb USA Designs claims that the BCS will hold your drink through a 360-degree rollover but I didn't test it to that extreme...this time around anyway (having already rolled my 4x4 onto its roof off-road once).

While I was convinced of its usefulness on my 4x4, I thought of trying it out on my motorcycle and with some of the mounting hardware supplied with the BCS, I mounted it to my sport-bike and took off to the canyon roads for some hi-speed twisties. While my drink was warm by the time I got to the top of the mountain (I had left the optional "coozy"/ drink insulator at home), it didn't come as much to a surprise to me that it was all there.

The BCS comes in 3 different colours. Custom laser engraving is also available at additional cost. They vary in price from the $29.95 F1 to the $129.95 F4. For more information, visit http://www.bcsystems.ws/ or call (866) 456-WEBB.