"Gourmet Sweden for the California Lifestyle" Food & Wine Pairing Event

Conny doing what he does best at the cocktail reception, Photos by Charlotte Osterdal

On March 18th, "Gourmet Sweden for the California Lifestyle" introduced Sweden's new culinary styling and fresh flavors to the American food trade at the Four Seasons Hotel in Beverly Hills, California.

The Swedish Trade Council, Consulate General of Sweden, Swedish Travel & Tourism Council, and their partners had the opportunity to share this Swedish epicurean experience with importers, distributors, retailers, media and distinguished guests.

Conny Andersson, Executive Chef at the Four Seasons Hotel, and Nils Norén, celebrated Executive Chef at Aquavit Restaurant in New York, did an outstanding job at presenting some of the most unfamiliar yet appetizing flavors Sweden has to offer.

Conny Andersson and Nils Nor

Stefan Bergström, Trade Commissioner to the United States for the Swedish Trade Council, kicked-off the evening by emphasizing the ties between the Swedish offices in Los Angeles and their common thread in placing Sweden on the California

map. Through demonstrations and tasting during the cocktail reception, Sweden, Californians and industry encouraged the importance of networking and sharing in cultural experiences.

Tomas Rosander, Consul General of Sweden in Los Angeles, cultured guests on Swedish tradition of schnapps and made a toast, "skål", in honor of the synergies between California and Sweden.

From the Left: Celeste Vedrody, Stefan Bergstr

Clare Hobby, Project Director for the Swedish Trade Council in Los Angeles, presented the four courses served, while taking guests on a culinary journey through the best of Swedish cuisine and introducing some of the most unknown and mouth watering dishes to Californians and industry. If truth be told, the evening was a complete success.

"It was truly an amazing event. I really had a great time and the food was sooo delicious. Thank you very much for including me," says Elga Sharpe,
Chief of Protocol at Los Angeles Mayors Office

Goat Cheese Parfait with Lemon Curd and Wild Blue Berry Sorbet, Photos by Charlotte Osterdal

"The food and company was excellent. I learned quite a bit about the country's cuisine. I look forward to following up with some of the companies I spoke with there and attending any future events," says Alex Zatman, Project Manager at FDP USA
 "Hats off to the Swedish Trade Council and the Consulate General of Sweden in Los Angeles, who prepared this program with assistance from the Swedish Travel and Tourism Council, for showing us that Swedish cuisine is not just meatballs and herring," says, Andrea Lita Rademan, VP of International Food, Wine & Travel Writers Association

Coriander and Black Pepper Roasted Venison Loin, Photos by Charlotte Osterdal

"This was an unprecedented opportunity to showcase Swedish cuisine at its finest", says Tomas Rosander

Companies presenting Swedish products included Sjöeblom Winery with their sparkling white wine made from 100% cabernet sauvignon grapes, Grythyttan Vin from Grythyttan, Sweden, with their Hjortron cloudberry dessert wine, Absolut Vodka displaying an ice sculpture while serving their signature martinis, Classic Coffee giving Los Angeles a sample of  Swedish coffee at its finest, Orrefors with their beautiful crystal art centerpieces, and Distribution Plus Inc. Midwest (DPI) representing some of Sweden's most popular food products.

A sample of the delicious canap

Four Seasons Hotel, Beverly Hills, will feature a Swedish menu throughout April 17th in honor of Beyond Blond Swedish Lifestyle Month 2004, just in case your palate needs convincing.

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