Tart Optical Enterprises Review - Timeless Style In Eyewear

I was tired of the same old glass frames. I felt that I needed to create a new ‘style’ and that the look of my glasses was a big part of that look. After all, where do people look when they meet me or when I communicate with them? 

 

As I am a publisher of many magazines, with an emphasis on style and fashion I knew I needed to find not only a well made pair of glass frames but one that had great style. 

 

Tart Optical Enterprises

 

I wanted to create my own identity, something other people hadn’t already been jaded by due to over exposure, something that was me. But what exactly would be me? Sporty, round or oval, simple or trendy - what should I choose? Are people that wear oversized frames fundamentally different than those sporting aviators or light weight wire frames? Well, the way I saw things, a conversion was in order, from the same old, conservative, dressy looking glasses, to something still classic but that exuded a different aesthetic. 

Tart Optical Enterprises

 

The glasses that I chose were OTE Arnel. I’d often noticed this look on celebrities at the gala events my line of work allows me to attend. As of late, I’ve taken to wearing my hair long, at times suitably hatted and donning jeans with printed t-shirts - a fashion choice that reflects a state of mind rather than my age. The beautiful Italian plastic finish of Arnel complimented this style better than anything I’ve seen. 

 

Tart Optical Enterprises

 

I was assisted in choosing this wearable work of art by the owners of Tart Optical Enterprises - David and Zoila who made an appointment with me and arrived at my home, carrying graded cases that opened into display shelves with  the many styles I was about to try.

 

Tart Optical Enterprises

 

The consultation began, by seeing what glasses I currently wore and then choosing styles and colors similar to those the process began. Gradually we worked up to a style that was a much different and better look.  At first I wasn’t sure if I would like them, and I looked at myself in the mirror, asking my assistant what she thought. She looked at them and then had me try another and another and then back to the OTE Arnel. I tried the different styles and colors with and without the hat I like to wear, and I felt like I was at an eye doctor appointment, ‘1 or 2, 1 or 3.’  We narrowed the choices down to three different styles with similar colors before I made my final decision. The OTE Arnel, black and clear frames became the new style that I will be able to wear for years without going out of style.

 

 

Tart Optical Enterprises

 

Timeless stylish eyewear has long been the favorite accessory to Hollywood celebrities. James Dean sported the Tart Optical “Arnel” frames. Johnny Depp wore the “Arnel” in the 2004 movie “Secret Window” and the glasses have become part of his distinctive retro look. Other celebrities who wear the “Arnel” include: Harrison Ford (in the 2013 film “Paranoia”), Brad Pitt (in the 2008 film “The Curious Case of Benjamin Button”), Ben Affleck, Jason Sudeikis, Fred Armisen, Jeff Goldblum, Carson Daly, and Demi Moore. Aficionados of the “F.D.R” style include: Gene Hackman (in the 1998 film “Enemy of the State”), Lady Gaga and Mindy Kaling. International boxing star Manny Pacquiao enjoys wearing the “Surfer” frame, as did his idol Bruce Lee.

 

 

Tart Optical Enterprises

 

OTE announces that along with its bestselling and timeless vintage “Arnel” and “F.D.R.” frames, it will be launching additional styles for the brand worldwide by November 2013: the legendary Ful-vue P-3 shape, Countdown, Ex-Man, T-Round, Bryan and the Arnel ‘55, which comes with anti-reflection polarized lenses clip-on as a tribute to James Dean. Asian fit is offered in the collection, ranging in a variety of sizes.

 

Showing off my new Arnel glasses at an LA event

 

Founded in Middletown, New York in the mid 1940's, Tart Optical Enterprises was a small but legendary manufacturer of eyewear. Plastic frames became more popular during the late thirties, in part because World War II created a scarcity of traditional materials. OTE's experience in the manufacture of metals and plastics put the company in a position to create innovative combination frames in the 1940’s.

 

OTE is synonymous with extraordinary fashion-forward eyewear. The sturdy 7 barrel hinge made from nickel silver makes the eyewear durable for years to come. The miter cut, a technique mastered by true craftsmen, gives extraordinary detail to the frames. Other significant features include the keyhole nose bridge design and the raised rivets that are precisely pinned down by hand. Premium materials are used from the famous Mazzucchelli Plastics Company, such as Zyl (zylonite), which is known for its firmness and luster. The entire high-end eyewear collection is handcrafted in Italy and comes with rich genuine leather cases.

 

Showing off my new Arnel glasses at an LA event

 

Tart Optical Enterprises attended SILMO Paris, the International Optics and Eyewear Fair, in Sept.  2013, and were a huge hit.  

 

Visit online, Tart Optical Enterprises, for more information.

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