Celebrities and Government Officials will Mingle at a Red Carpet Building Renaming Reception to Celebrate the Generous Gift given to The Jeffrey Foundation

Margie and Robert E. Petersen

The Jeffrey Foundation, one of the country’s oldest children’s special needs charities based in Los Angeles, is a non-profit Child Care/Resource Center offering educational services, programs, childcare, and parental support and resources for special needs children and their families. The Foundation has announced that the Margie and Robert E. Petersen Foundation has made a transformative gift of $1.2 million to support the Jeffrey Foundation which will pay off its buildings mortgages. In honor of this generous support, the Jeffrey Foundation will rename the main building on its campus, the Margie and Robert E. Petersen Foundation Building in a sign unveiling ceremony and award reception with celebrities and government officials on Tuesday October 14th from 2PM to 4PM at the Jeffrey Foundation Building at 5470 West Washington Blvd Los Angeles. The Petersens’, now deceased, were America’s most attractive and successful publishers and transportation industry stalwarts especially in the area of custom cars. The Petersen Auto Museum in Los Angeles remains a legacy to their memory and the goals of their Foundation assets to support children.

The Jeffrey Foundation- Afterschool

Actress socialite Ruta Lee and award winning veteran actor Peter Mark Richman will MC the afternoon. Philanthropist and children’s advocate Ms. Beverly Cohen is Chairwoman. The event will be lavishly catered by Suz Landay with entertainment directed by Larry Covin. Elaine Bernard will sing the National Anthem.


Many celebrities, VIPS, and officials are expected including: Lou Ferrigno, Charlene Tilton, Don Sterling, Dick VanPatten, George Barris, Jack Carter, John Schneider, Renee Taylor, Joe Bologna, Fred Willard, Judy Tenuta, Mamie VanDoren, Courtney Stodden, Margaret O’Brian, Pat Boone, Ruta Lee, Peter Mark Richman, Jane Withers, Connie Stevens, Lainie Kazan, Rebecca Holden, Robert Forster, Rosie Grier, Susan Stafford, Shadoe Stevens, William Shatner, Gavin McCleod, Francine York, Barbara Luna, Tom Hallick, Paul Petersen, Tippi Hedren, Monty Hall, Norm Crosby, Lee Meriwether, Shelly Berman, Dick Gautier, Marion Ross, Terry Moore, Arthur Hiller, Brenda Dickson, James Darren, Frank Stallone, Ed Ames, Earl Holiman, ‘Fegen’, Chuck McCann, Jon Voight, Ron Masak, Buzz Aldrin, Ken Davitian, City Councilmen and officials Mark Ridley Thomas, Herb Wesson, Nate Holden, Congresswoman Diane Watson and other State and County officials- and many others.


A special tribute award will be presented to Mrs. Gigi Carlton, President of the Margie and Robert E. Petersen Foundation, who will be flying in especially for the occasion.


The Jeffrey Foundation’s ‘Circle of Love’ campaign has pledged to raise $500,000 for the Educational Children’s Programs and Family Resource Center provided by the Jeffrey Foundation in this spectacular 43rd year of operation.

Alyce Morris Winston, Founder, The Jeffrey Foundation (pink), Congresswoman Diane Watson (yellow) with parents and students


“There are over 30,000 disabled youth in Los Angeles County that are in need of special interventions”, said Alyce Morris Winston, the Jeffrey Foundation’s Founder.  “Our Foundation was one of the first of its kind in LA and we have a capacity of providing for 124 children per day, and 100 parents per week. So the need is great-not just in Los Angeles, but everywhere—so by helping the Jeffrey Foundation, the pioneer in children’s special needs, with your tax deductible gift, you will be keeping our vitally needed, accredited programs for children from infants to 22 years of age ongoing. A new campaign to raise funds for The Jeffrey Foundation operations, The Petersen Challenge, will be launched at this event. Gifts made will be tax deductible,” says Morris Winston.


What: Petersen and Jeffrey Foundations Building Renaming Reception and Ceremony

When: Tuesday October 14th 2:00 PM Arrivals, 3:00PM Unveiling, 3:30 Reception and Program over by 4:30PM -

Where: Jeffrey Foundation Main Building 5470 West Washington Blvd. (nr. Fairfax) Los Angeles 90016- valet parking and street parking


The Jeffrey Foundation was founded in 1972 by CEO Alyce Morris Winston, and named in honor of her son, Jeffrey, who suffered from Muscular Dystrophy. The Foundation has served thousands of children during its 43 years.




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