The outcome of a family vacation can come down to one thing: the happiness of your children on that vacation. If your children are not entertained and having a good time, in all likelihood they are going to make sure you are not having a good time. Not only has Aventura Cove (soon to be rebranded Hard Rock Hotel Riviera Maya in early 2013) created the ultimate kid setting, but it is taking the vacation for the entire family to another level. What is in store for travelers will be the revolutionizing of the all inclusive vacation, as guests will be treated to the newly created All Inclusive Collection. You will soon be experiencing all the glamour and glitz that you have come to expect from the Hard Rock Hotels.
Aventura Cove, in Riviera Maya, Mexico pulled out all the stops to kick off their big plans as they hosted “Summer with the Stars” and also launched its “Little Big Club,” June 20-24. “Summer with the Stars” showcased some of the best voices from “American Idol” as well as other celebrities with the entire event being hosted by Alfonso Ribeiro. Not often do you find yourself in a karaoke contest being judged by celebrities, then taking part in a VIP celebration party and finally being in the crowd at a one-of-a-kind intimate concert, but that is the type of experience that will be available to guests at what will be known as the Hard Rock Hotel Riviera Maya in 2013. For those looking to experience the next “Summer with the Stars,” the event is kicking off at Hard Rock Hotel & Casino Punta Cana Aug. 11-16, 2012.
The second big event of the weekend was the opening of the Little Big Club. Incorporating some of the world’s most popular children’s characters in the newly-designed kids clubs and interactive kids’ areas at each property, kids will find Thomas & Friends®, Barney®, Bob the Builder® and Angelina Ballerina®. The Little Big Club will include themed play areas, creative craft activities, access to musical instruments, a themed splash park and a mini stage for dance classes.
The Little Big Club was created as a partnership between HIT Entertainment and the All Inclusive Collection to create what will turn the vacation industry on its head when it comes to how vacations are viewed. After one day at the Little Big Club, the term "day care" will become a distant memory as this is a children’s entertainment experience unlike any other. Kids have a chance to help create the show, learn songs and dance moves and finally put on a show with all of their favorite characters.
The Little Big Club is just the beginning; the All Inclusive Collection is looking to turn the all-inclusive industry as a whole on its head according to Frank Maduro, Vice President of Marketing for the All Inclusive Collection.
“We had to take a look at how has the market changed and we looked at all all-inclusive ads at they all looked the same,” Frank said. “The theory of disruption tells us to change the way we approach everything and that is what we did.”
In addition to the Little Big Club, there are plenty of other changes, beginning with of course a much bigger focus on music. You would expect nothing less with the Hard Rock partnership. The “Summer with the Stars” event was just the first in what is expected to be an ongoing list of musical getaways for vacationers to be a part of. Coming up you will be able to participate in the “Ultimate Rock n’ Roll Experience,” at Aventura Cove July 23-28, and the “All Star Country Vacation” event at Hard Rock Hotel & Casino Punta Cana October 3-8. In addition there will be a music amenity program, “Sound of Your Stay,” implemented into each and every Hard Rock Hotel that will allow you to have access to guitars or mixing tables during your stay, so if your heart desires you will be able to spend part of your vacation fine tuning your music skills.
Entertainment and a memorable vacation is one thing, but the All Inclusive Collection has something special planned for couples looking to tie the knot. A partnership with celebrity party planner, Colin Cowie, was cultivated to bring his expertise and flair that will provide future brides and grooms with the perfect and memorable wedding experience that they always dreamed of. And while the future couple has their wedding taken care of, the All Inclusive Collection is going to make sure everyone in the wedding party also has a flawless and unforgettable wedding weekend.
“It is not only important to cater to the bride and groom, but to the entire wedding party,” Frank said. Emphasizing that it is going to be just as memorable experience for the guests as it is for the bride and groom.
The four existing resorts that are being rebranded into Hard Rock Hotels are all going to get a facelift by 2013 and this will create all-inclusive resorts like never before. To take advantage of the beautiful weather and gorgeous ocean setting Hard Rock Hotel Riviera Maya has proposed incredible interactive experiences a zip-line that has you landing right in the ocean-talk about diving right in! While you have likely seen a swim up bar in a pool, the All Inclusive Collection is taking it a big step further with proposing the first-ever swim up bar in the ocean. These are two of many additions taking a day at the beach to an unprecedented level. While Aventura Cove provides everything for that vacation state-of-mind, they have also put together an abundance of activities that will keep you just as busy as you want to be. The ocean inlet cove is perfect for swimming, snorkeling, kayaking and just letting you take in the beauty of the Pacific Ocean in a safe environment. If you prefer the pool, well Aventura Cove has what is a seemingly endless pool that not only is made for swimming and lounging, but is also set up for water volleyball and water polo. When you need a refreshment you don’t have to go far to get a drink at the swim up bar and poolside is a snack bar for you to grab a quick bite, including a stone fire pizza. You can also partake in a game of volleyball or soccer at the outdoor sand pit. The energetic staff is always putting activities together to make sure if you don’t know what to do, you just have to dive into whatever they have planned and you will certainly have a blast.
It looks like the All Inclusive Collection has the adults and the little kids all taken care of, but what about those fickle teenagers? Since they likely won’t want to hang out with either of those groups they will have their own lounge where they can enjoy music, computers, video games and a number of other great activities that will make sure that the entire family has that ultimate vacation.
“We are going to have age appropriate activities, from toddlers, to kids, tweens and teens, all day and all night,” Frank stated. “Parents can relax knowing that their kids are in a safe environment.”
Whether you have done an all-inclusive vacation before and can’t wait to do it again or if this vacation is just waiting on your bucket list to be crossed off, there is no better time or location to take in this experience. While the beach, Mexico and all inclusive are all vacation buzz words that can entice you, the All Inclusive Collection is more than a word, a hotel or a destination, it is an experience that is all your own.
By the time the transformation is complete there will be the Hard Rock Hotel Cancun and Hard Rock Hotel Vallarta, August 2012 followed by Hard Rock Hotel Riviera Maya, set to rebrand in early 2013. For more information on the All Inclusive Collection of all-inclusive Hard Rock Hotels, visit: www.hrhallinclusive.com.
For more information on the Little Big Club, visit: www.Littlebigclubvacation.com
For more information on the “Ultimate Rock n’ Roll Experience," visit: www.ultimaterockandrollexperience.com
For more information on “Summer With the Stars,” visit: www.summerwiththestars.com
For more information on "All Star Country Vacation," visit: www.allstarcountryvacation.com