So You Think You Know Mexico - Viva Mexico

Los Angeles, CA - (December 14, 2010) Imagine an atmosphere of candlelight, excellent conversation, authentic Mexican fare and the melodious sounds of a live mariachi band and you will have a picture of the evening that Frida’s Mexican Cuisine restaurant in Beverly Hills hosted on Tuesday, December 14th.  Sponsored by the Mexican Tourism Board, the evening was designed to bring awareness of the beauty and gaiety of their country back into the minds of the American public. 

Delicious ethnic cuisine

In recent years, with the media focused on the violence that has taken place in the border regions due to the War on Drugs and exasperated by the downturn in the economy, Mexican tourism has suffered significantly.  American’s are continuously being fed negative press about this vast and beautiful country.  To put it in perspective, while violence is occurring in the border cities where drug cartels have a foothold, the majority of it is directed at Mexican citizens that are involved in the nefarious enterprise.  

Within tourist destinations such as the Baja Peninsula, Cancun, Cozumel, and Puerto Vallarta, there is little to fear and much to appreciate.  During our dinner of Ceviche 
Rasurado, Filete Tentacion, and assorted appetizer samplings, we were all reminded of what a gastronomical delight the different locales within Mexico have to offer.   According to the tourism board, “the government has asked UNESCO to declare Mexican cuisine a "Masterpiece of the Intangible Heritage of Humanity."

Sunset in Los Cabos

The aesthetically eclectic ambiance of Frida’s Mexican Cuisine restaurant displays vivacious murals and folk art brought from Mexico that depicts the diversity and splendor of its culture and people.  Mexico is second only to France as a favored tourist destination for vacationers throughout the world.  One doesn’t have to go far to figure out why. 

Cave diving in Cozumel

Cozumel, Cancun and Puerto Vallarta have some of the best scuba diving locations anywhere in the world.  If exploring underwater caves and valleys, barrier reefs, or simply observing the myriad of sea creatures that inhabit the deep, you could explore the Mayan ruins, go deep sea fishing or simply catch some rays on any of the picturesque beaches that this country has to offer.

Mayan ruins waiting to be explored

If these activities don’t suit your fancy, there are world class golf courses at many of the more popular resort areas or perhaps spending time in one of their many vivacious cities such as Mexico City would be more to your liking.  Whether you are looking for an adventure vacation filled with rock climbing or whitewater rafting or simply want a low key place to chill out, (or warm up), than Mexico has something for you.  Check out the myriad of activities available at

In the meantime, if you don’t have the vacation days available right now, you might want to visit any one of Frida’s four locations to sample a little taste of Mexico right here in California,

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