Sundance 2017 Preview - Your Guide to Top Spots in Park City

This weekend celebs will leave the warm and sunny 70 degree weather in LA and head to Park City, Utah for the Sundance Film Festival, (SFF). Created by the great Robert Redford, SFF pays homage to artists, musicians, and more.
The festival has expanded since it's inception majorly! In addition to films guests can expect to enjoy intimate live music acts at the ASCAP caféas well as various venues, pop up exhibits, many culinary experiences, as well seeing film productions and learning how it comes to fruition both in front and behind the lens with educational panels.
With Main Street being the major runway of the festival we have broken down and included a few pop-ups and brand immersions you do not want to miss.



IndieLounge Provides a Complete Experiece For It's Attendees. Courtesy Photo

January 19th-25th
710 Main Street
Presented by The Creative Coalition guests can dip into the IndieLounge for a unique experience, warmth, and hospitality. Over the years IndieLounge has been nestled on Main Street and is known for providing an overall experience. This year proves to be no different, IndieLounge will have a slew of entertaining opportunities in addition to their gifting lounge guests will be able to see films, enjoy panels/receptions, as well as partake in the Getty Image portrait studio, formerly known as The Starving Artist Project, with celebrity photographer Michael Bezjian. Click HERE for the complete list of #IndieLounge programming.

CEO of ChefDance – Mimi Kim Having a Great Time at ChefDance- a Hot Ticket at Sundance Film Festival. Courtesy Photo

14th Annual ChefDance:
January 19th -January 23rd
427 Main Street
Park City, UT 84060
Created by Mimi Kim, ChefDance is a dinner series scheduled to take place Thursday, January 19th – Monday, January 23rd, during the Sundance Film Festival. ChefDance is one of the most highly acclaimed and prestigious events during Sundance, featuring award winning Chef’s from around the world. ChefDance invites great guests, companies, and chefs to celebrate food, culture and film in an exclusive setting that promises great experiences, great connections, and unforgettably great moments, providing the perfect marriage of fine food and film. Clear your palette, expand your mind, and get ready for an escape from the cold paired with exquisite conversations.
Village At The Lift:
January 20th-22nd
Bottom of Main Street

AT&T is the official Multichannel Video Programming Distributor sponsor of the 2017 Sundance Film Festival and will be taking over the renowned Village at The Lift from Jan 20-22. AT&T will have 4 unique attractions showcasing DIRECTV in the Cabin, AUDIENCE in the Café, Jeff Vespa’s WireImage Studio presented by DIRECTV, and DIRECTV NOW.


Village at the Lift will offer guests an escape from the cold with seasonal beverages and light fare from notable Japanese restaurant Nobu. They will enjoy high-speed Wi-Fi and access to the DIRECTV app and content through tablets, phones, and TVs throughout the space.


This year’s festival offers AT&T more ways to grow its entertainment lineup. Since 2012, DIRECTV has been co-financing films for its VOD/PPV platform and Sundance offers an opportunity to discover new content and meet up-and-coming creators. DIRECTV is very active in selecting films with its partners at Sundance and looks forward to hosting filmmakers, talent, and consumers at The Lift.

Courtesy Photo

SPG Amex & LA Times HQ Lounge on Main Street:

The David Beavis Gallery

314 Main Street, Park City, UT

January 20 – January 22, Daily from 9-5 with a Happy Hour 3pm - 5pm
Guests are invited to take a break from the chilly weather and enjoy complimentary coffee and hot cocoa as well as additional beverages.
The NoMad Happy Hour will feature Lobster Rolls, Black Truffle Chicken Salad, cookies, and other small bites. Beer and wine will be served.

The Hot Ticket of Sundance - Tao Park City! Courtesy Photo

Tao Park City:
1251 Kearns Ave.
Friday, January 20 - Sunday, January 22
Tao Park City has always been known as the 'IT' spot when it comes to nightlife of Sundance Film Festival. The elite party caters to a select group of lucky festival goers and you can bet you will see your favorite celebrity inside letting loose.
The Pop Up finally made the bold move to get off of Main St., (where the pop up has been for YEARS) to The Yard. Although it's a bit further than anticipated the new location will provide a spacious venue at more than 100,000 square feet taking the nightlife to newer heights. “This year’s venue will be even more spacious to provide additional comfort for our guests,” says Partner and Co-founder of TAO Group Noah Tepperberg. 
VIPs will also be treated to Don Julio 1942 bottle service, where they will get to enjoy the new larger than life Don Julio 1942 1.75 Liter bottle, which will be making an appearance for the weekend. Attendees will see DJ sets by Vice, Equal, Mel Debarge, Devin Lucien, DJ Ruckus, and Equal along with a couple of surprise performances.   


“Just like past years, we look forward to having TAO be the film festival’s exclusive haven for celebrities and entertainment industry goers alike to let loose and have a great time,” adds Partner and Co-founder of TAO Group Jason Strauss. 

Presented by Don Julio Tequila Tao Park City always delivers and will be the IT party of the weekend!
EcoLuxe Celebrity Luxury Lounge:
The Blue Iguana
255 Main Street
January 21st and 22nd 12PM-6PM

Guests can expect to get primped and pampered at the luxury lounge. The lounge wil feature Choices Recovery Media Center. Hosted by Gretchen Christine Rossi who will be interviewing film festival attendees and notables about the growing problem of addiction in the USA.Charity partner for the event will be Shriners For Children Medical Center which opens it's doors this summer in Pasadena serving children, healing kids, giving hope, changing countless lives.  Hospital executives will be on hand to provide information to our VIP guests. Shriners Hospitals for Children – Los Angeles serves over 1,600 patients each month from Southern California, Arizona, Southern Nevada, New Mexico, and Northern Mexico.

Canon Creative Studio:


Saturday, 1/21 - Tuesday, 1/24

592 Main Street



​The invite-only space will feature live cinematography panels with, an interactive display of Canon equipment, and a place to relax with coffee, snacks, and wi-fi.  Sign up for one of our Canon Live Learning Hands-On Camera Workshops, have your professional headshot, and stop in to see how Canon supports all aspects of filmmaking, from pre- through post-production.


#SPGAmex Late-Night Celebration @ The St. Regis Deer Valley Exclusive for SPG Amex Card Members with Justin Willman:

The St. Regis Deer Valley, Deer Crest Club

2300 Deer Valley Drive East, Park City, UT



A night of magic and illusion with a special performance by magician and host of Cupcake Wars, Justin Willman. Experience the musical sounds of DJ and electric violinist, Kat V. The NoMad Hotel’s specialty cocktails and food by a Michelin starred chef will be served, including the famous chicken burger. 
Asteroid Virtual Reality Experience and Premiere Party:
Virtual Reality Experience: By appointment only!
Premiere Party Info:
The Shop
1167 Woodside Ave.
Park City, UT 84060 9PM- 12AM
Guests will be able experience ASTEROIDS! one on one and learn about the techniques director Eric Darnell and his team are using to not only direct the viewer in this interactive VR experience, but also to elicit the viewers compassion for the other characters.  ASTEROIDS! stars Elizabeth Banks as the voice of Cheez, a happy, fun-loving robot willing to do anything for his best friend, Mac. The viewer, plays a robot with a key role in helping Mac and Cheez as they experience the unexpected dangers of space bug and an asteroids field. There will be a party celebrating the film Saturday night!
DirecTV Sunday Football:
825 Main Street
11AM - 8PM
Come watch your favorite games with some of the best! 11AM kickoff with game one starting at 1PM!
National Geographic 2nd Annual Sundance Film Festival Reception:
The Shop
1167 Woodside Ave.
Park City, UT 84060 7PM-11PM
Come take a break from the cold and enjoy a few cocktails with fellow festival attendees.
There will be a special joint announcement from the National Geographic and the Sundance Institute at 8PM.

It's sure to be another successful year at the Sundance Film Festival! Keep updated with the latest from all of your favorite celebrities! See you in Park City!



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