Wedding Consumer Product Event "Brides, Grooms & Gifts" - Designers and Entrepreneurs Delight Brides and Press Alike

GENERAL HOSPITAL LILLY MELGAR’S NEW SULTRY SKINCARE LINE,

CASHMERE NUPTIAL COUTURE,

DAZZLING SHOULDER JEWELRY, 

KAMA SUTRA’S NEW BRANDING, 

UBER BLACK CAR TRANSPORT, 

CELEBRITY WEDDING DESIGN TRENDS, 

DIVA-ESQE INVITES

AND THE ENTREPRENEURS WHO CREATED THEM ALL

 

As bridal editorial planning begins for Spring and Summer issues and segments, Consumer Product Events showcased a selection of luxury nuptial products and services to press in Los Angeles this week.  Hosted in the Catalina Room of the ocean-side Loew’s Santa Monica Beach Hotel, the salon featured an exclusive viewing of sizzling daytime star Latina Lilly Melgar’s brand new sultry skincare line; the luxely bright new branding of 70’s icon Kama Sutra’s relationship accoutrements; bling for bridal shoulders and a room decked out in examples of top celebrity weddings that are setting trends for nuptial celebrations worldwide.

 

The products curated as part of the showcase included:

 

Lilly Melgar

Lilly Melgar

General Hospital's smokin' Latina Lilly Melgar has launched a line of decadent "Scentual by Lilly" body scrubs, butters and roll-ons. This lucurious line has been rolling out to her fellow celebrities through private gifting at the Emmy Awards, Country Music Awards and Golden Globes and is available to consumers online only. "I tested these products with my fans at the General Hospital 50th Anniversary Fan Club Weekend," the gorgeous star explains, "and the response was so fantastic, that I decided to make this into a line our fans can buy." Anyone who is a fan of beautiful scents and soft skin will love these new products...check them out!

 

Smile Lounge Photobooths & More

Smile Lounge Photobooths & More

Smile Lounge was created to provide a unique, custom experience unlike any other photo booth service. Their lounges are beautiful and modern white structures with gorgeous curves creating a semi-circular enclosure.  Stepping inside the lounge gives your guests the privacy to get creative and fun with their pictures. They still provide the nostalgia of the traditional booth, without all that stuffy tradition!  Perfect for weddings, corporate events, reunions, Mitzvahs, graduations, parties of any size.

 

Shutterfly

Shutterfly

Shutterfly's award-winning personalized photo books allow couples to tell their story, from engagement to the honeymoon. Shutterfly also offers unique photo gifts and home decor, such as canvas and curved glass prints, to show off yoru favorite photos -- the ones that bring you back to that Big Day and beyond. Make the memories last! 

The Agency 

The Agency

After spending years with all the top matchmaking agencies, The Agency turns matchmaking into a high integrity, genuine match-to-mate experience. No more outrageous fees for dates that go nowhere. The Agency places your inner most requirements at the forefront to create long term relationships that fulfill partners in a way they always dreamt possible.

 

The BraZing - A bra-volution, The BraZing is a richly designed bra strap cover that comes in a selection of luxury sexy, sporty and romantic fabrics engineered to hide worn bra straps. Each pair is studded with a sparkly pink Swarovski crystal to commemorate breast cancer awareness and a portion of proceeds benefit various breast cancer organizations in the U.S. The brainchild of the CEO of CraftStar, the No. 1 fastest growing competitor to the Amazon-of-crafting, Esty, the braZing is on a mission to arrest bra strap ugly.

 

The CraftStar - The CraftStar is an e-tailer devoted to selling handmade items, crafting supplies and vintage products. Created by a female former entertainment executive, the CraftStar has become one of the most significant players in the $30B crafting industry in America.

 

Collapse-It

Collapse-It

Collapse-It is the first all-silicone food storage container system that can go directly from freezer to oven. The line is made of 100% toxin-free material fashioned of sand; the same materials of which comprise the nipple of baby bottles.

 

Deborah Lindquist Fashions

Deborah Lindquist

Showcased in numerous magazines including Lucky, ElleandIn Style for her celebrity clients who range from Gwen Stefani to Cameron Diaz, Charlize Theron and Pink, Deborah Lindquist’s eco-conscious and cutting-edge designs, featuring vintage cut cashmere, have made her one of the nation’s most sought after environmentally conscious wedding gown designers. 

 

Kama Sutra 

Kama Sutra

Making love since 1969, this iconic line of personal relationship accoutrements has just been brought out of the shadows and into a bright, luxury look  and added new products such as shaving lotions, kissable “Oils of Love,” massage lotions, bath products, Weekender and boudoir sets. And yes, the feather tickler and Honey Dust Power can still be had.

 

Randy Fuhrman Events 

Randy Fuhrman Events

One of LA’s most venerable and sought after event designers for clients that range from 20th Century Fox to Barbra Streisand, Harry Winston, Virgin Records and the most storied of Academy Awards after parties, Randy Fuhrman is also known for his sinful “insiders only” brand of delectable brownies. Intelligent whimsy, artful experience, colorful witness, Randy’s imagination dazzles all five senses.

 

Strapletz

Strapletz

A line of jeweled shoulder-candy not only adds sparkle on a bride’s big day, but are functional bra straps. Styles for brides include whimsical rhinestone snowflakes in “white gold,” contemporary “gold” connected dots, sexy triple strands of black and silver beaded straps, multi-colored rhinestones set in “white gold” and “yellow gold” and “yellow diamonds” in “white gold.” Strapletz styles range from Gatsby-esque to Bond Girl, sultry to racy – the ultimate in functional bling.

 

Elizabeth’s Garden – Made specifically for women who love their garden, this line of colorful tools shape perfectly to a woman’s hand and are engineered to last. The line includes soft kid gloves, padded handled snips, watering tools, composting containers and bibs that hold an assemblage of tools with which to move and not leave anything behind. 

 

Island Bamboo – A line of hand carved kitchen tools crafted from an Indonesian rain tree called Suar, a hardwood that is fast-growing in its natural environment and responsibly harvested. Incredible cutting boards, trays and pasta and salad tossers the carvings of which follow the natural grain of the wood to create one of a kind pieces.

 

Uber – The GPS-based app seamlessly connects those who need a ride to drivers in their area with just the touch of a button on a smart phone.  In more than 50 cities throughout the world, the app will show all of Uber's “black cars” swirling and within minutes a text will update on the ETA for a dope ride to the destination of choice.

 

HUE Kitchen – Designed to appeal to the environmentally aware consumer, HUE Kitchen makes the latest 100% toxin-free silicone, polymer and ceramic technologies, HUE Kitchen tools and gadgets include cutlery, silicone colanders, silicone trivets, collapsible measuring cups and utensils.

 

The event is produced and products curated by consumer product PR launch veteran and author of the PR Handbook for Entrepreneurs, Alyson Dutch, “With the size of the wedding industry growing every year, no matter what the economy does and the average wedding cost being $27,021 now, the press can use fresh product and services for their reporting,” said Dutch, “I wanted to share these gems with the press to make their job easier.”

 

Consumer Product Events connects consumer packaged goods with the press who are looking to report about them. Created by a PR veteran whose clients have included everything from Champagne Mumm and Mrs. Fields Cookies to the Swatch Boardercross Tour and red carpet events with Elton John, Sting, and Michael Douglas -- we know how to get the media’s attention. The series of events showcase consumer products to the press who are actively searching for content exactly at the time they need it. Consumer Product Events gets products into the hands of multitudes of targeted magazine, newspaper, TV, radio, and online reporters. Showcasing product with Consumer Product Events can save more than 95% of a yearlong PR budget. The most highly targeted PR investment available, our events cover over 15 industry categories and expose products to the most influential reporters in just one day. For more information, please contact Kristina Carlson at BROWN + DUTCH PUBLIC RELATIONS, INC. at 310.456.7151, or email [email protected].

 

CPE 2014 SCHEDULE OF EVENTS

 

EVENT

DATE

LOCATION

ECO @ Natural Product Expo

March 8, 2014

Anaheim, CA

Holiday Gift Guide Gear

June 18, 2014

New York, NY

Pet Gear @ Super Zoo

July 22, 2014

Las Vegas, NV

Valentine’s Day Gift Guide

October 29, 2014

New York, NY

 

 

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