Living in a state with endless summers there are two things Angelenos flock to, and that is a nice pool as well as that perfect pair of sunglasses. Taking the first step in making the never ending search within reach, Warby Parker has partnered with one of our favorite hotels- The Standard.
Warby Parker, an eyewear brand that has taken control on the game, has joined forces and opened up a West Coast store right inside The Standard Hotel in Hollywood. Located right off the prestigious Sunset Boulevard, The Standard Hotel has indicated it is the perfect spot for a product launch of this caliber. Warby Parker is classically crated to deliver a rebellious spirit frame at a revolutionary and incomparable price point. The brand is able to provide higher-quality, better-looking prescription eyewear at a fraction of the price, which is sure to leave you turning heads poolside or not.
Not only was the evening a showcase of the trending frames, but it was also introducing its ‘Artists in Residence’ program. The program is designed to develop and assist emerging musical talents. They are handpicked by legendary supervisor (and a fan of Warby) Randall Poster and ‘Standard Sounds’ Annie Ohayon. Throughout the duration of the program the artists will receive a four-day stay at one of The Standard Hotels and produce two songs that are inspired only by their surroundings. These creations will be released and sold during the holiday season and sales will go directly to the artists. The program thus far includes: Nikki Lane, Sophie Auster, Cillie Barnes, Goldspot’s Sid Khosia, and Teddy Thompson.
Guests that attended the showcase were welcomed to view the Warby Parker line. Later on in the evening guests gathered pool side to not only take in the beautiful scenery that The Standard Hollywood has to offer, but also take in the talent that was on display by the musical talents, and synchronized swimmers, while noshing on fun treats and drinks.
High style and non-ridiculous prices are just what the town needed. Come check out the Warby Parker Collection, the latest addition to The Standard Hotel.
The Standard, Hollywood:
8500 Sunset Boulevard
Hollywood, CA 90069
Warby Parker is opened Monday-Sunday 11am-7pm
Published on Aug 19, 2013